Today EMC announced the launch of Pivotal HD, their new version of Greenplum HD. Most of the underlying detail are not know and neither the pricing, but it’s really a game changer. Technologically it’s just Greenplum DB on top of HDFS. In fact we can say it’s just Greenplum DB. It feature an awesome integration with HDFS but that’s it. I believe Greenplum DB will be faster than Pivotal HD on a traditional data warehouse workload. Nothing new here then. For Hadoop, it’s a new day.
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Price deal is a common method to boost sales. Steam push it to an art. There is always a lot of stuff to buy at -50% or even -75%. But is it really so easy? Should you just cut price to increase profitability? How can you really asses the impact of such price deal campaign? Well it’s not that easy and you should rely on analytics to really understand what is happening.
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In those day of huge focus on the Big Data mouvement, it seems that nobody needs a data warehouse anymore but a huge cloud of Hadoop instead. That’s far from the truth. The data warehouse is here to stay as the center of the decision system of any company. Nevertheless, it need to evolve and meet the new challenges. In this post I will introduce a new data warehouse methodology : the modular data warehouse.
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